EAGLE, ID, December 5, 2018 – One lucky entrant in the Idaho Potato Commission’s 2019 retail display competition will be saying “aloha” to a six-night/seven-day stay at Hawaii’s Royal Lahaina Resort, the grand prize for the annual contest’s sweepstakes drawing.
Overlooking sparkling Kaanapali Beach on the valley isle of Maui, the resort features nightly live Hawaiian entertainment, an oceanfront luau, three swimming pools, 11 tennis courts and more. The winning trip for two will include round trip airfare, six nights/seven days’ ocean view accommodations, room taxes and $2,500 in cash for an approximate total value of $7,400. In the aloha spirit, a second Maui vacation package will be awarded to the sweepstakes winner’s category manager too. Altogether, the 28th annual retail display contest will give out more than $150,000 in cash and prizes.
Boise, Idaho, December 3, 2018 – Today the Idaho Potato Commission (IPC) welcomes Alan Kahn as the new Vice President of Foodservice. Kahn will rely on his extensive foodservice and marketing experience to develop and implement attention-grabbing campaigns that encourage greater Idaho® potato consumption at the foodservice level. With more than 25 years of experience in foodservice, food marketing, and new business development in the potato industry specifically, Alan understands the strength of the “Grown in Idaho®” seal and the prestige it carries among chefs and foodservice operators in the United States and around the world.
Boise, Idaho, November 8, 2018 – Members of the International Foodservice Editorial Council (IFEC) recently elected Jamie Bowen, Marketing Manager for the Idaho Potato Commission, to serve on the Board of Directors at its 62nd annual conference in Raleigh, North Carolina. Bowen will serve a two-year term on the IFEC Board.
The Idaho Potato Commission (IPC) kicked off another year of exciting marketing activations by launching one of its two new television commercials during ESPN’s live broadcast of the Boise State University (BSU) versus Oklahoma State University (OSU) football game on Saturday, September 15th. The IPC is a longtime sponsor of BSU and has made it a tradition to debut its new commercial during a nationally televised game.
Eagle ID (August 2018)—The Idaho Potato Commission (IPC) has launched its redesigned website with more mobile-friendly formats, scroll features, modified layouts and a load-on-demand feature. With over 2 million views in the last year, it's very important to the IPC that consumers, foodservice operators and industry have a seamless experience on the IPC site.
Eagle, Idaho, August 21, 2018 – The Idaho Potato Commission (IPC) is thrilled to announce the launch of its redesigned website with more mobile-friendly formats, scroll features, modified layouts and a load-on-demand feature. With over 2 million views in the last 12 months, it's very important to the IPC that consumers have a seamless experience on the IPC site.
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Sue Kennedy
Evans, Hardy & Young
(302) 547-3625
skennedy@ehy.com
Susan Hughes
Foodservice Consultant
415-819-6531
susan@susan-hughes.com
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.
Contact
661 South Rivershore Lane
Suite 230
EAGLE, ID 83616
Phone: 208-334-2350
Fax: 208-334-2274
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