Latest News from the IPC

 Nevada Wolfpack Bring Home the "W" After Fourth Appearance at the Famous Idaho® Potato Bowl

Jan 4, 2021
Nevada Wolfpack Bring Home the "W" After Fourth Appearance at the Famous Idaho® Potato Bowl

Boise, Idaho, December 23, 2020 -- The Famous Idaho® Potato Bowl (FIPB) has become one of the most anticipated college football games of the season. From helping to launch the careers of NFL great like Josh Allen and BYU’s Zack Wilson who threw 18 for 18 in 2018 beginning his historic rise as a must watch quarterback, to the French Fry bath tradition that has been recognized by Yahoo! Sports “as one of the best traditions in all of sports,” the FIPB is exciting, unpredictable and entertaining.

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Nutrient Dense Idaho® Potatoes Are the Key Ingredient in Creating a Healthy and Delicious Holiday Spread

Dec 21, 2020
Nutrient Dense Idaho® Potatoes Are the Key Ingredient in Creating a Healthy and Delicious Holiday Spread

Eagle, Idaho, December 18, 2020 -- Some studies indicate that Americans gain up to five pounds during the holidays. That’s a lot of egg nog and cookies and probably not enough fruits and veggies! To help you maintain a healthy balance, the Idaho Potato Commission (IPC) compared the nutritional value of seasonal favorites like Idaho® potatoes, butternut squash, Brussels sprouts, spinach and green beans. By loading up on these nutrient-dense foods you’ll be able to stave off the holiday weight and even more importantly, reach your recommended daily value of vitamins and minerals.

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 Relax and Say Ahhh: Arizona Spa Getaway is Top Prize in 2021 Idaho® Potato Lover’s Display Contest Sweepstakes

Dec 7, 2020
Relax and Say Ahhh: Arizona Spa Getaway is Top Prize in 2021 Idaho® Potato Lover’s Display Contest Sweepstakes

EAGLE, Idaho, December 4, 2020 – Whether lounging by the pool or luxuriating in a spa treatment, the 2021 sweepstakes winner for the Idaho® Potato Lovers Display Contest will be able to savor some well-earned R&R. Everyone who enters the Idaho Potato Commission’s 30th annual retail display competition will be part of a random drawing for a trip for two to world-renowned Sanctuary Camelback Mountain Resort & Spa in Arizona.

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 Mark Daniels Named Southeast Retail Promotion Director for Idaho Potato Commission

Dec 1, 2020
Mark Daniels Named Southeast Retail Promotion Director for Idaho Potato Commission

Eagle, Idaho, December 1, 2020 – Mark Daniels, a produce veteran with 35 years of industry experience, has joined the Idaho Potato Commission as Retail Promotion Director-Southeast.

Based in the Savannah, Georgia area, Daniels will provide category management, promotions and other marketing support tools to help category managers and buyers in the Southeast boost profitability in the rapidly evolving marketplace. He replaces Bill Savilonis, who has moved on after 28 years with IPC.

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Thanksgiving Potato Gratins: Idaho® Potatoes Partners with The FeedFeed

Nov 23, 2020
Thanksgiving Potato Gratins: Idaho® Potatoes Partners with The FeedFeed

Eagle, Idaho, November 23, 2020 -- Some behold the turkey as the Thanksgiving dinner centerpiece; in Idaho it’s the potato of course! This year, with smaller, socially distanced holiday gatherings, we recommend adding a new dish to your Thanksgiving spread, Small Batch Individual Muffin-Tin Potato Gratins. Idaho® potatoes recently partnered with the popular foodie website, The FeedFeed to create this uniquely delicious recipe. Simple yet sophisticated, this indulgent gratin is made with Idaho® potatoes, butter, heavy cream, cheddar and parmesan cheeses, sour cream and spices. Thinly sliced potatoes are coated in a mixture of butter, cheeses and sour cream then stacked into muffin pan cups, creating individual servings.

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Idaho Potato Commission Launches Media Blitz to Boost Holiday Potato Sales

Nov 20, 2020
Idaho Potato Commission Launches Media Blitz to Boost Holiday Potato Sales

Eagle, Idaho, November 20, 2020 – This holiday season family gatherings will look a little different than past years. A survey conducted by the research firm Morning Consult found that 47% of families say they will cancel holiday get-togethers. Almost half say they will shift from in-person celebrations to virtual.

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The Idaho Potato Commission Appoints Three New Commissioners

Nov 5, 2020
The Idaho Potato Commission Appoints Three New Commissioners

Eagle, Idaho, November 5, 2020 – During the Idaho Potato Commission’s (IPC) October meeting three new Commissioners representing the grower sector of the industry were sworn in. Ron Ambrose of Four Ace Farms in Wendell; Mark Darrington of Big D Farms in Declo and Eric Jemmett of J&S Farms in Parma will each serve a three-year term. Todd Cornelison of High Country Potatoes and Brett Jensen of Brett Jensen Farms were appointed Chairman and Vice Chairman, respectively.

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One of College Football's Most Exciting Bowl Games, the Famous Idaho® Potato Bowl, Will Kick-Off on December 22nd

Nov 2, 2020
One of College Football's Most Exciting Bowl Games, the Famous Idaho® Potato Bowl, Will Kick-Off on December 22nd

Eagle, Idaho, October 30, 2020 -- ESPN announced today that the Famous Idaho® Potato Bowl (FIPB) will kick off on Saturday, December 22 at 1:30pm MT at Boise State University’s Albertsons Stadium. It will be televised on ESPN, reaching millions of viewers.

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The Idaho Potato Commission's "Ask Dr. Potato" is Fast Becoming the Most Referenced Online Resource for All Potato-Related Questions

Sep 25, 2020
The Idaho Potato Commission's "Ask Dr. Potato" is Fast Becoming the Most Referenced Online Resource for All Potato-Related Questions

Eagle, Idaho, September 25, 2020 -- Forgot how long it takes to bake a potato or if spuds should be stored in the refrigerator? Answers to these questions and hundreds more can easily be found at Dr. Potato on the Idaho Potato Commission’s (IPC) website.

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The Produce News - September 2020

Sep 14, 2020
The Produce News - September 2020

In the Trenches: The illogical decrease of potato displays
BY RON PELGER | SEPTEMBER 14, 2020

What if you were told in a sales meeting not to make a profit by the CEO, president or company owners?
What if your boss said, “We’re making too much money. Cut back on profit.”

What if your merchandising and marketing vice president told you to make 2 percent less gross profit next week instead of asking for 2 percent more?

Wake up. The dream is over. That just doesn’t happen — or does it?

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