Eagle, ID, February 25, 2022 -- Ten years ago the Big Idaho Potato Truck hit the road for a year-long tour to celebrate the Idaho Potato Commission’s (IPC) 75th anniversary. Fast forward a decade and three giant taters later to a national phenomenon that folks still clamor to photograph and share on social media. The Big Idaho Potato Truck was the inspiration for the New Year’s Eve Potato Drop and Big Idaho Potato Hotel, which have both been recognized by media around the globe.
Eagle, ID, February 7, 2022 -- The Idaho Potato Commission (IPC) has bottled one of the world’s most irresistible scents, fresh Idaho® Potato French fries just in time for Valentine’s Day. Frites by Idaho is a limited-edition fragrance available only on the IPC’s website.
Eagle, ID, January 5, 2022 -- Idaho potatoes have been the naming sponsor of America’s most exciting cold weather bowl game, the Famous Idaho Potato Bowl (FIPB), for 10 years, and 2021 didn’t disappoint the fans in the stands and the two million folks who watched the high-scoring game live on ESPN.
Eagle, Idaho, December 10, 2021 -- The Idaho landscape is breathtaking, especially during potato harvest. This year the Idaho Potato Commission (IPC) asked growers, those closest to the land, to submit their favorite photos for a chance to win an Idaho potato branded, KLIM jacket.
Eagle, Idaho, December 6, 2021 -- ‘Tis the season to win...especially Idaho® potato swag! The Idaho Potato Commission (IPC) is giving away over $30,000 in cash and prizes in its first ever Ida-Ho-Ho-Ho Scratch-Stakes. Simply scratch your electronic game piece to find out if you’re an instant winner. If you’re not, you’ll be entered to win the grand prize, $1,000.
Eagle, Idaho, November 23, 2021 -- From kids to cooks, the Idaho Potato Commission’s (IPC) online store has unique and fun potato swag for all your friends and family. For 24 hours beginning 12:01 am MT Sunday, November 28th every item in the store is 25% off, while supplies last.
Pursue More than 150 mashed potato recipes like Roasted Garlic Ranch Mashed Idaho® Potatoes
Eagle, Idaho, November 12, 2021 -- This holiday season make sure you have plenty of potatoes in the pantry because we all know holiday meals aren’t complete without a piping hot bowl of mashed potatoes. Whether you prefer to prepare a traditional family favorite or add a twist to your mashers, the Idaho Potato Commission (IPC) is your one stop resource for the upcoming holidays.
Eagle, Idaho, November 5, 2021 -- During the Idaho Potato Commission’s (IPC) November meeting, Mark Duncanson, the Director of Raw Material procurement at Basic American Foods, was sworn in to represent the processor sector of the industry. Brett Jensen of Brett Jensen Farms and Bryan Wada of Wada Farms were appointed Chairman and Vice Chairman, respectively.
Eagle, Idaho, October 26, 2021 -- Now there are even more reasons to visit the Idaho Potato Commission’s (IPC) popular website. Already the “go to” resource for all things potato-related, the website’s fresh new look, new campaigns and enhanced recipe categorization by diet are optimized by advanced SEO measures to ensure the website is always meeting its visitors’ needs.
Each year the IPC website demonstrates significant organic growth. This year there were 1,500,879 visitors representing a 16% increase in traffic in 12 months and a 43% increase overall for two years. More importantly, visitors to the website are staying for close to two minutes. Per the Crazy Egg*, a website optimization company, 15 seconds is the average time spent on a website. And, while on the website folks are surfing. A total of 2,474,375 pages were recorded this year and new users increased by 12.34%.
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.
661 South Rivershore Lane
EAGLE, ID 83616