In-store promotions - Create brand awareness. In-store promotions are more memorable than other forms of advertising
Sampling - Establish direct contact and trust by giving customers a taste Idaho potatoes and potato products
Trade shows - An efficient tool for finding leads and business partners in new markets
Trade missions - Learn about export markets and get introduced to buyers in one-on-one business meetings
Reverse trade missions - Bring buyers and distributors from international markets to the growers and shippers in Idaho
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