News from the IPC "Retail" category

Nov 21, 2019

Roman Holiday: Idaho® Potato Lover's Display Contest Sweepstakes to Award 7-Day Italian Adventure

Fresh Gourmet® and Hormel® Join the Famous Spud to Create Delicious In-Store Pairing Displays

EAGLE, Idaho, November 21, 2019 – Retailers can savor the proven success of secondary displays when they enter the Idaho Potato Commission’s (IPC) 2020 Idaho® Potato Lover’s Display Contest to compete for more than $150,000 in cash and prizes.

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Jul 31, 2019

Side by Side: New Holiday Promo Mashes Up Idaho® Potatoes, Litehouse® Herbs

EAGLE, ID, July 31, 2019 – Two category leaders are spicing up both side dishes and produce sales with a new retail promotion for the 2019 holiday season. The Idaho Potato Commission and Litehouse®, Inc. are partnering on freestanding display units with coupon pads for the “Mix, Mash & Be Merry” promotion running from Nov. 1 through Dec. 31. The coupon offers shoppers $1 off any Litehouse® freeze-dried herb with the purchase of a 5-pound bag of Idaho® potatoes. The shipper, billed as a holiday sides destination, features two cases each of four Litehouse®herb products: chives, garlic, parsley, and poultry herb blend.

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May 22, 2019

Island Time: Retailers Make a Splash in 28th Annual Idaho® Potato Lover’s Display Contest Sweepstakes Winner Awarded Hawaiian Resort Getaway for Two

EAGLE, ID, May 22, 2019 – A sea of showstopping displays from coast to coast made for some tough judging in the 2019 Idaho® Potato Lover’s Retail Display Contest, which gave out more than $150,000 in cash and prizes.

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Apr 26, 2019


Eagle, Idaho, April 26, 2019 – Produce veteran Mike Krage is the newest retail superhero at the Idaho Potato Commission (IPC), bringing more than 30 years of retail and wholesale produce industry experience.

As the new Retail Promotion Director-Northeast/Midwest, Mighty Mike Krage replaces Dynamite Dave Rhodes, who is returning to his retail roots as Director of Produce and Floral for Fresh Encounter, a 59-store chain in Indiana and Ohio.

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Dec 11, 2018

28th Annual Idaho Potato Lover's Month Retail Display Contest

EAGLE, ID, December 5, 2018 – One lucky entrant in the Idaho Potato Commission’s 2019 retail display competition will be saying “aloha” to a six-night/seven-day stay at Hawaii’s Royal Lahaina Resort, the grand prize for the annual contest’s sweepstakes drawing.

Overlooking sparkling Kaanapali Beach on the valley isle of Maui, the resort features nightly live Hawaiian entertainment, an oceanfront luau, three swimming pools, 11 tennis courts and more. The winning trip for two will include round trip airfare, six nights/seven days’ ocean view accommodations, room taxes and $2,500 in cash for an approximate total value of $7,400. In the aloha spirit, a second Maui vacation package will be awarded to the sweepstakes winner’s category manager too. Altogether, the 28th annual retail display contest will give out more than $150,000 in cash and prizes.

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Nov 8, 2018

Jamie Bowen Elected to International Foodservice Editorial Council Board at Annual Conference

Boise, Idaho, November 8, 2018 – Members of the International Foodservice Editorial Council (IFEC) recently elected Jamie Bowen, Marketing Manager for the Idaho Potato Commission, to serve on the Board of Directors at its 62nd annual conference in Raleigh, North Carolina. Bowen will serve a two-year term on the IFEC Board.

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May 15, 2018

Hitting the Heights: Record Number of Entrants Compete for Cash and Prizes in 2018 Idaho® Potato Lover's Month Display Contest

Sky High Sun Valley Resort Vacation Awarded to Sweepstakes Winner

EAGLE, ID, May 15, 2018 – A grand total of 5,266 retail displays nationwide flew the flag for Idaho® potatoes in this year’s Potato Lover’s Month Display Contest—the most entrants ever in the competition’s 27-year history.

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Nov 15, 2017

Here Comes the Sun: 27th Annual Idaho Potato Commission Retail Display Contest to Award Sun Valley Resort Vacation in Sweepstakes Drawing

Entrants Will Also Compete for $150,000+ in Cash and Prizes

EAGLE, ID, November 15, 2017 –The scenic slopes of Sun Valley, Idaho will provide the perfect vacation setting for one lucky entrant in the Idaho Potato Commission’s 2018 retail display contest.

The Idaho-bound vacation winner, to be selected in a random drawing among all contest participants, will enjoy an all-expenses-paid trip for two to spectacular Sun Valley, ID, including four nights and five days at the Sun Valley Lodge, meals and taxes, plus $500 in Sun Valley gift cards—an approximate total retail value of $6,200. And thanks to the Category Manager Match Program, the winner’s category manager will also be heading to the all-season resort packed with ski and hiking trails, dining and shopping destinations, and a wealth of indoor and outdoor recreation opportunities.

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Aug 17, 2017


EAGLE, ID, August 17, 2017 – Produce industry veteran Dave Rhodes has joined the Idaho Potato Commission (IPC) as Retail Promotion Director-Northeast, based in Indianapolis, Indiana. He replaces Ken Tubman, who is retiring after 15 years of service.

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