EAGLE, Idaho, October 26, 2007 -The Idaho Potato Commission (IPC) is pleased to announce that Todd Cornelison has accepted the position of Industry Relations Director for the Idaho Potato Commission. This new position, which will be based in Eastern Idaho, will focus on building relationships between the IPC and all industry members, especially growers.
Todd has been entrenched in the Idaho Potato industry his entire life. He knows many of the growers, shippers and processors and has already earned a high level of trust and respect from his constituents,? explained Frank Muir, President/CEO, Idaho Potato Commission. With Todd?s knowledge of the industry, his proven leadership abilities and enthusiasm, I know that Todd will be an excellent addition to our team.?
As Industry Relations Director, Cornelison will ensure that IPC programs are being communicated to the industry as well as provide feedback to the IPC and Commissioners. One of the most important responsibilities of the position will be to facilitate three new committees that will each focus on a different aspect of the Idaho Potato industry.
The Agriculture Affairs Committee will focus on environmental, legislative and regulatory, and immigration and labor issues. Other farming practices will also be discussed.
The Trade and Promotion Committee will provide input on the overall marketing of fresh and processed potato products that are sold domestically and internationally. The committee will also provide guidance on the Good Agriculture Practices (GAP) program.
The Research and Education Committee will provide support for Potato Variety Management Institute (PVMI) and input on basic research funding and the expanse of organic and specialty variety potatoes.
In addition to providing a new forum for discussion and idea exchange, the committees will also provide a unique venue for developing leadership within the industry.
Cornelison is impressed and pleased with the changes the Idaho Potato Commission has made over the past several years. ?I am very excited about this opportunity to work for the Commission and strengthen relations with Idaho growers, shippers and processors,? said Todd Cornelison. The IPC leadership has made many significant and positive changes that have impacted the entire industry and I'd like to help take it to the next level.
Industry members will have an opportunity to meet Todd Cornelison on the upcoming Idaho Potato Commission Whistle Stop Tour:
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.
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