The 2011 Idaho® potato harvest season is in full swing and the 319,000 acres that will be harvested are expected to yield more than 12 billion pounds of Idaho® potatoes.
Project Reinvent, the Idaho Potato Commission’s (IPC) popular foodservice advertising campaign, was the recipient of Produce Business’ 23rd Annual Marketing Excellence Award. It was one of 20 campaigns recognized by the magazine.
The Idaho Potato Commission's (IPC) popular comic book themed Retail advertising campaign was the recipient of Produce Business' 23rd Annual Marketing Excellence Award for the fourth consecutive year.
The Idaho Potato Commission (IPC) and television icon Mr. Food recently teamed up in Fort Lauderdale, Fla. to treat the brave men and women aboard the USS Ross to a special Idaho® Potato Boat Breakfast Buffet.
Look no further than this incredible Baked Idaho® Potato Salad created by Chef Carlos Barillas of the Burger & Beer Joint in Miami Beach. This palate-pleasing salad won first prize at the 2011 South Beach Wine &Food Festival’s Idaho® Potato Side Dish Challenge.
The nation’s most talented chefs competed for a ‘good cause’ at the fifth annual Food Network South Beach Wine &Food Festival’s Burger Bash. In addition to the battle to create the best burger, their love for spuds was tested during the Idaho Potato Commission’s (IPC) Side Dish Challenge. The Grand Prize was a $5,000 donation to Florida International University made by the IPC on behalf of Chef Carlos Barillas, Corporate Chef of Burger &Beer Joint, Miami Beach.
February is Potato Lover’s Month and spud lovers in Spanish Fork, Utah are in for a special treat. Fresh Market grocery store has built the world’s largest Idaho® potato display in the produce department using 240,000 russet potatoes. The display made its debut today and will be up until every last potato is sold!
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.
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