News from the IPC "Special Events" category

Idaho’s First Lady, Mrs. Lori Otter, and the Idaho Potato Commission Launch Educational Program for Elementary School Children

Jan 8, 2013
Idaho’s First Lady, Mrs. Lori Otter, and the Idaho Potato Commission Launch Educational Program for Elementary School Children

As the Idaho Potato Commission’s (IPC) 75th Anniversary year comes to a close, the IPC has partnered with Idaho’s First Lady, Lori Otter, to launch “Smashed Spuddy Buddy,” an educational and interactive program designed to help teach kids about the nutritional benefits of Idaho® potatoes. For a limited time parents will have an opportunity to win one of 75 $100 U.S. Savings Bonds.
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Idaho Potato Commission Sponsors Inaugural Exergy Tour in Idaho

Jun 15, 2012
Idaho Potato Commission Sponsors Inaugural Exergy Tour in Idaho

Thousands gathered in the streets of Boise, Nampa, Kuna and Idaho City over Memorial Day weekend as the first-ever Exergy Tour welcomed the world’s top women cyclists to scenic Idaho to compete at the highest level. Throughout the five day event, the Olympic athletes fueled up for their rides in the Feed Zone with healthy, nutrient-dense Idaho® potatoes provided by the Idaho Potato Commission (IPC).
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U.S. Senators from Idaho Welcome Great Big Idaho® Potato Truck to the Nation's Capitol

Jun 12, 2012
U.S. Senators from Idaho Welcome Great Big Idaho® Potato Truck to the Nation's Capitol

The U.S. Senators from Idaho, James E. Risch and Mike Crapo, today joined the President and CEO of the IPC, Frank Muir, to welcome the Great Big Idaho® Potato Truck when it rolled into Washington, D.C. for a special appearance in front of the the U.S. Capitol Building. In celebration of the mid-point of the truck’s seven-month cross country tour, to mark the IPC’s milestone 75th Anniversary, Senators Risch and Crapo joined Muir to present a $100,000 check from the IPC to Enid A. Borden, the President and CEO of Meals On Wheels Association of America.
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Potato Power Propels Winning Entries in Idaho Potato Commission's 2012 Potato Lover's Month Retail Display Contest

May 1, 2012
Potato Power Propels Winning Entries in Idaho Potato Commission's 2012 Potato Lover's Month Retail Display Contest

With fuel costs top of mind among most consumers, an Ohio supermarket showcased Idaho’s famous spuds as a personal power source in its top-winning entry for the Idaho Potato Commission’s (IPC) 2012 retail display contest. This year’s contest awarded more than $150,000 in cash and prizes, including $1,500 to Marysville, Ohio-based Community Market for its “Fuel Up with the World Famous Idaho® Potatoes” display.
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The Great Big Idaho® Potato Truck Embarks on Seven-Month Cross-Country Tour

Mar 30, 2012
The Great Big Idaho® Potato Truck Embarks on Seven-Month Cross-Country Tour

After months of much anticipation and fanfare, the Great Big Idaho® Potato Truck officially set off on its seven-month cross-country journey following a ribbon-cutting ceremony with Idaho Governor C. L. “Butch” Otter in front of the Idaho Capitol Building.
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Idaho Potato Commission Celebrates Diamond Anniversary with One-Carat Diamond Giveaway for Facebook Fans

Mar 1, 2012
Idaho Potato Commission Celebrates Diamond Anniversary with One-Carat Diamond Giveaway for Facebook Fans

The Idaho Potato Commission (IPC) is celebrating its diamond anniversary with one of its biggest sweepstakes ever – a chance to win a one-carat diamond solitaire pendant (ARV: $3,500). IPC Facebook fans are invited to commemorate the occasion by visiting Facebook.com/FamousIdahoPotatoes, making sure to “Like” the page and then clicking on the “Diamond Giveaway” tab to participate.
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Idaho Potato Commission "Superheroes" Attract Thousands at PMA Fresh Summit

Nov 1, 2011
Idaho Potato Commission "Superheroes" Attract Thousands at PMA Fresh Summit

The Idaho Potato Commission's (IPC) retail superhero campaign came to life -- literally -- as industry professionals hobnobbed with a bobblehead-like Fearless Field Force at PMA Fresh Summit in Atlanta.
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2011 Idaho Potato Crop Marks the 75th Anniversary for the Idaho Potato Commission

Oct 20, 2011
2011 Idaho Potato Crop Marks the 75th Anniversary for the Idaho Potato Commission

The 2011 Idaho® potato harvest season is in full swing and the 319,000 acres that will be harvested are expected to yield more than 12 billion pounds of Idaho® potatoes.
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Idaho Potato Commission's Foodservice Ad Campaign, Project Reinvent, Receives Prestigious Produce Business Marketing Excellence Award

Oct 11, 2011
Idaho Potato Commission's Foodservice Ad Campaign, Project Reinvent, Receives Prestigious Produce Business Marketing Excellence Award

Project Reinvent, the Idaho Potato Commission’s (IPC) popular foodservice advertising campaign, was the recipient of Produce Business’ 23rd Annual Marketing Excellence Award. It was one of 20 campaigns recognized by the magazine.
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Idaho Potato Commission Recognized by Produce Business Magazine for its Outstanding Retail Ad Campaign

Sep 23, 2011
Idaho Potato Commission Recognized by Produce Business Magazine for its Outstanding Retail Ad Campaign

The Idaho Potato Commission's (IPC) popular comic book themed Retail advertising campaign was the recipient of Produce Business' 23rd Annual Marketing Excellence Award for the fourth consecutive year.
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