News from the IPC "Consumer" category

When it comes time for preparing one of the center attractions for your holiday meal (besides your family's traditional and beloved main course), potatoes rank right up there as an absolute given. Who better than the wives of Idaho Potato Commissioners to provide tips to ensure your 2004 holiday potato preparations are as flawless, easy and delicious as possible. (And, you are a step ahead when you start with the most consistently shaped and flavorful potatoes out there!)

BOISE, ID, September 10, 2004 - The Idaho Potato Commission recently announced that it has renewed its partnership with fitness icon Denise Austin who has served as an impassioned advocate for Idaho Potatoes for the past year.

BOISE, IDAHO, September 2, 2004 – Everyone needs a little inspiration now and then when it comes to menu planning. But where do you start? Classics like America's favorite potato – the Idaho potato, are ideal for experimenting because it can be prepared in an endless number of ways to provide limitless menu possibilities. For chefs who like to try new recipes to keep their menus creative and relevant, www.idahopotato.com is the place. All you have to do is log onto the site, click on the recipe catalog button and your recipe rolodex will never be the same.

Select quality potatoes. The best potatoes to use for making fresh French fries are Idaho Russet Potatoes. The high solids content of the Idaho Potato guarantees consistent flavor, golden color and fluffy potato inside texture. In addition, the long oval shape of the Idaho Potato will result in eye-pleasing cut fries. Look for an oval shape, nice length and shallow eyes. No. 1 grade potatoes yield the highest, but No. 2 potatoes may make a more economical choice. The taste is the same.

CHICAGO, IL, June 21, 2004 - The Idaho Potato Commission has created a comprehensive marketing program designed to promote the world's most famous spud, while at the same time "taking on" the anti-carb movement.

Tips from Idaho Potato Commission’s Nutrition Expert, Riska Platt, R.D. * Eating out is fun. But as a dedicated “Foodie”, you eat out one or several times a week and the fun part needs to be balanced with good sense. Find a way to eat what you like, without going overboard. It will help if you decide ahead of time what you plan to order.

BOISE, ID, June 2, 2004 - A national contest that started May 1st has attracted over 400 entries to date and winners are being announced on www.idahopotato.com weekly. The contest, which solicits and recognizes America’s best fitness and nutrition tips, is being conducted by the Idaho Potato Commission entirely via the website.

For close to 70 years, the Idaho Potato Commission (IPC) has been the national authority on the world’s best-loved potato: the Idaho Potato. The IPC consists of nine members - respected individuals who work within the industry – representing growers, shippers and processors. These individuals are nominated by their peers from the Idaho Potato industry and then a finalist is selected to serve by the Idaho state governor. Supporting the members is a full staff based in the IPC headquarters in Boise, ID.

BOISE, ID, April 20, 2004 - Starting May 1st, Americans can log onto www.idahopotato.com to pick up healthy lifestyle tips from fitness icon and Idaho Potato spokesperson Denise Austin, AND enter a national contest seeking America's own best fitness and nutrition tips.

Eating out is fun. But as a dedicated "Foodie", you eat out one or several times a week and the fun part needs to be balanced with good sense. Find a way to eat what you like, without going overboard. It will help if you decide ahead of time what you plan to order. Better yet, use the Internet to get the restaurant menu in advance and pre-order what you want - this helps you stick to your gameplan.