News from the IPC "Potato Lover’s Display Contest" category

More retailers than ever before decked their aisles in February with spectacular spud displays. Their motivation: The hope of winning their share of the $150,000 in cash and prizes awarded in the Idaho Potato Commission’s (IPC) Potato Lover’s Month (PLM) Retail Display Contest. Celebrating its 20th anniversary this year, the Contest is the IPC’s longest-running promotion and has proven to be more popular than ever before, garnering a record of 2,515 entries.

Upscale grocery store chain, Hen House, celebrated Potato Lover’s Month (PLM) with a storewide “spudtacular” promotion that included culinary demos, giveaways and, of course, an abundant supply of Idaho® spuds.

February is Potato Lover’s Month and spud lovers in Spanish Fork, Utah are in for a special treat. Fresh Market grocery store has built the world’s largest Idaho® potato display in the produce department using 240,000 russet potatoes. The display made its debut today and will be up until every last potato is sold!

Jessica Reddick is announced as the first winner of the Idaho Potato Commission's Recipe of the Month Photo Contest! February's recipe is Idaho Potato Mocha Fudge Cake.

Every February for 20 consecutive years, thousands of produce aisles around the country become the mecca for Idaho® potato lovers. Produce managers put their merchandising skills to the test in an attempt to create the top tater display during the Idaho Potato Commission’s (IPC) Potato Lover’s Month (PLM) Retail Display Contest.

EAGLE, IDAHO, May 3, 2010 – Retailers pulled out all the stops this year to secure their share of the $150,000 in cash and prizes awarded in the Idaho Potato Commission’s (IPC) 19th Annual Potato Lover’s Month Retail Display Contest.

EAGLE, ID, February 1, 2010 – What’s better than celebrating love in February? … celebrating your love for potatoes!

EAGLE, IDAHO, May 1, 2009 - The most anticipated retail promotion of the year, the 2009 Potato Lover's Month Retail Display Contest, proved to be yet another blockbuster hit for the Idaho Potato Commission (IPC) with over 2,150 entries, an 11% increase in participation over 2008.

EAGLE, Idaho, February 3, 2009 - Any way you slice it, dice it, mash it or fry it, a new survey by the Idaho Potato Commission (IPC) confirms that Americans love their spuds…so much that 75 percent of potato enthusiasts consider themselves "potato lovers." With February marking "Potato Lover's Month," the IPC is dishing on top ways Americans savor the versatile vegetable.

EAGLE, Idaho, January 5, 2009 -- It's back…one of the industry's most anticipated retail promotions of the year…the Idaho Potato Retail Display Contest. With more than $150,000 in cash and prizes up for grabs and a free DVD/MP3 Player to all qualified entrants, everyone's a winner…guaranteed!