EAGLE, IDAHO, October 3, 2007 - In Texas they do things BIG and while in Houston, Texas, for the 2007 PMA Conference, the Idaho Potato Commission is showing attendees it's the biggest potato gun in town. For three consecutive years, the Idaho Potato Commission (IPC) has had one of the most popular booths at PMA and 2007 will be no different.
Rodeo - Texas Rodeo - is the theme of the Idaho Potato Commission's booth at PMA this year. Rodeos are a Texas institution, and are, without a doubt, a unique way to promote potatoes. To make the rodeo experience as real as possible, the IPC booth will feature:
Schedule of Events at the IPC Booth
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.
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