Ines Masallach Armijo Profile Image

Ines Masallach Armijo

Marketing Director

Office: (+52)777 102 3333 Ext. 104
[email protected]

Latin America

El Salvador

El Salvador is densely populated, with population growth averaging 1.69 percent during the last seven years. Of its 6.2 million people, nearly 61 percent are estimated to live in urban areas and the average growth of the urban population has been 3 percent in the last 30 years. According to the 2007 census, the capital city of San Salvador accounts for approximately one-third of the country’s population. U.S. consumer-oriented food imports continue to rise in El Salvador, increasing 8.4 percent between 2014 and 2015. This represents a new record in sales of $162 million for 2015. Best performing categories, based in total sales and growth percentages, are: food preparations (baking inputs/mixes and protein concentrates), non-alcoholic beverages, processed dairy and processed vegetables and pulses.

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