_____________________________________________________________________________________
FOR IMMEDIATE RELEASE
Contact: Ann Segerstrom
415-922-6033
Ann@segcom.biz
DR. POTATO IS ALWAYS ON CALL FOR IDAHO® POTATO QUESTIONS
Eagle ID (August 2016)—When reviewing the Idaho Potato Commission (IPC) website analytics for the past year (August 2015-August 2016), IPC staff wasn’t surprised to find that Dr. Potato (alias Don Odiorne, Vice President-Foodservice) had garnered 959,328 page views, nearly 50% of all www.idahopotato.com views.
There’s no doubt that both operators and their customers love their Idaho® potatoes. For operators, serving their Idaho® potatoes in flawless executions is top of mind. So, they turn to Dr. Potato for answers to a myriad of potato-related questions. For example, “What is the correct oven temperature and time to cook a baked potato?” racked up 234,062 visits alone. Dr. Potato also dispenses advice on wide-ranging topics such as how to make the best mashed potatoes, best applications for processed potatoes, and potato salad tips. In fact, the top five recipes for 2015-2016 reflect the popularity of both potato salads and mashed potatoes: 1. Traditional Potato Salad, 2. Traditional Mashed Potatoes, 3. Summer Potato Salad, 4. Mashed Potato Bar, 5. Au Gratin Idaho® Potatoes.
Visit Dr. Potato for in-depth answers to Idaho® potato questions at idahopotato.com. For foodservice menu applications, browse the Idaho Potato Commission foodservice recipe database or download the Idaho Potato Commission Foodservice Toolkit at idahopotato.com/foodservice. Also available are helpful size guide and Idaho® potato preparation tips, as well as answers and solutions to operational and culinary FAQs.
About the Idaho Potato Commission
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous “Grown in Idaho®” seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho’s growing season of warm days and cool nights, ample mountain–fed irrigation and rich volcanic soil, give Idaho® potatoes their unique texture, taste and dependable performance. These ideal growing conditions are what differentiate Idaho® potatoes from potatoes grown in other states. For more information, visit: www.idahopotato.com.