Latest News from the IPC

Apr 8, 2021

Idaho Potato Commission President and CEO, Frank Muir Retires After 18 Years of Service

Eagle, Idaho, April 8, 2021 -- Eighteen years ago, the Idaho® potato industry was in crisis. Consumers were shunning potatoes due to the rising popularity of low-carb diets, the new consumer focus on buying local (locavore movement) was beginning to expand across the country and the Idaho® potato farm gate revenue was declining. In 2003, the Idaho Potato Commission (IPC) commissioners knew they needed new direction.

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Apr 1, 2021

Big Idaho® Potato Truck Grows Tree Size Sprouts During Time Off From Tour

Eagle, Idaho, April 1, 2021 -- The Idaho Potato Commission (IPC) revealed today that its famous Big Idaho® Potato Truck has grown sprouts up to 30 feet long while being stored in a cool, dry place (as recommended) since March 2020 when the annual tour was suspended due to COVID-19. But not to worry! It turns out potatoes are still perfectly fine for both eating and touring with all of their heart-healthy nutrients intact, even after sprouting.

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Mar 22, 2021

Who Dat? It's Pro Football Player and Idaho Native, Taysom Hill Reppin' Idaho® Potatoes

Eagle, Idaho, March 22, 2021 -- On any given Sunday (or Monday, or Thursday), Taysom Hill the most versatile professional football player in the league could be playing quarterback, fullback, tight end, receiver, kickoff returner or punt blocker…jumping in wherever his team needs him. Coincidentally, the Idaho native has a lot in common with his home state’s most popular food…you guessed it…the potato, the most versatile vegetable in the produce aisle.

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Feb 25, 2021

Idaho® Potato Meal Prep Challenge 

Eagle, Idaho, February 25, 2021 -- The Idaho Potato Commission (IPC) gave cookbook author, journalist and award-winning food blogger Katie Workman a 10-pound bag of fresh Idaho® potatoes and challenged her to make a week’s worth of potato dishes that can be reheated after a busy day at work. The Dinner Solved! author had no problem coming up with recipe ideas; the hard part was narrowing them down to five. 

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Feb 23, 2021

The Versatility of the Idaho® Potato Extends Beyond the Kitchen

Eagle, Idaho, February 23, 2021 -- Potatoes are loaded with important vitamins and minerals that benefit your body inside and out. Yes…out! The same nutrients that help keep your body strong and healthy can also help your hands, hair and face look and feel younger, softer and smoother. 

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Jan 4, 2021

Nevada Wolfpack Bring Home the "W" After Fourth Appearance at the Famous Idaho® Potato Bowl

Boise, Idaho, December 23, 2020 -- The Famous Idaho® Potato Bowl (FIPB) has become one of the most anticipated college football games of the season. From helping to launch the careers of NFL great like Josh Allen and BYU’s Zack Wilson who threw 18 for 18 in 2018 beginning his historic rise as a must watch quarterback, to the French Fry bath tradition that has been recognized by Yahoo! Sports “as one of the best traditions in all of sports,” the FIPB is exciting, unpredictable and entertaining.

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Dec 21, 2020

Nutrient Dense Idaho® Potatoes Are the Key Ingredient in Creating a Healthy and Delicious Holiday Spread

Eagle, Idaho, December 18, 2020 -- Some studies indicate that Americans gain up to five pounds during the holidays. That’s a lot of egg nog and cookies and probably not enough fruits and veggies! To help you maintain a healthy balance, the Idaho Potato Commission (IPC) compared the nutritional value of seasonal favorites like Idaho® potatoes, butternut squash, Brussels sprouts, spinach and green beans. By loading up on these nutrient-dense foods you’ll be able to stave off the holiday weight and even more importantly, reach your recommended daily value of vitamins and minerals.

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Dec 7, 2020

Relax and Say Ahhh: Arizona Spa Getaway is Top Prize in 2021 Idaho® Potato Lover’s Display Contest Sweepstakes

EAGLE, Idaho, December 4, 2020 – Whether lounging by the pool or luxuriating in a spa treatment, the 2021 sweepstakes winner for the Idaho® Potato Lovers Display Contest will be able to savor some well-earned R&R. Everyone who enters the Idaho Potato Commission’s 30th annual retail display competition will be part of a random drawing for a trip for two to world-renowned Sanctuary Camelback Mountain Resort & Spa in Arizona.

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Dec 1, 2020

Mark Daniels Named Southeast Retail Promotion Director for Idaho Potato Commission

Eagle, Idaho, December 1, 2020 – Mark Daniels, a produce veteran with 35 years of industry experience, has joined the Idaho Potato Commission as Retail Promotion Director-Southeast.

Based in the Savannah, Georgia area, Daniels will provide category management, promotions and other marketing support tools to help category managers and buyers in the Southeast boost profitability in the rapidly evolving marketplace. He replaces Bill Savilonis, who has moved on after 28 years with IPC.

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Nov 23, 2020

Thanksgiving Potato Gratins: Idaho® Potatoes Partners with The FeedFeed

Eagle, Idaho, November 23, 2020 -- Some behold the turkey as the Thanksgiving dinner centerpiece; in Idaho it’s the potato of course! This year, with smaller, socially distanced holiday gatherings, we recommend adding a new dish to your Thanksgiving spread, Small Batch Individual Muffin-Tin Potato Gratins. Idaho® potatoes recently partnered with the popular foodie website, The FeedFeed to create this uniquely delicious recipe. Simple yet sophisticated, this indulgent gratin is made with Idaho® potatoes, butter, heavy cream, cheddar and parmesan cheeses, sour cream and spices. Thinly sliced potatoes are coated in a mixture of butter, cheeses and sour cream then stacked into muffin pan cups, creating individual servings.

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