Latest News from the IPC

Jef Pryor has joined the Idaho Potato Commission (IPC) foodservice marketing team as Promotions Director for the Southeast. Working closely with Don Odiorne, Vice President-Foodservice and the other regional foodservice promotion directors, Pryor will lead the marketing outreach to distributors and produce specialists in his territory, as well as conduct Idaho® potato product seminars and educational sessions, and represent the brand and industry at foodservice trade shows.

The Idaho Potato Commission (IPC) awarded a $250 cash prize to Zoe Lowinfell Cauvel of Twin Falls, Idaho for her delectable photo of Idaho® Potato “Nachos” in the IPC’s Recipe Photo Contest. The contest, which had been housed on the IPC’s website was re-launched on the IPC’s Pinterest page in October.

Go hog wild in the produce section this February for a chance to win cash and prizes in the Idaho Potato Commission’s (IPC) 22nd annual Potato Lover’s Month Retail Display Contest. Retailers can cater to sizzling hot consumer demand for all things bacon by designing an attention-grabbing produce department display. Entrants will compete for more than $150,000 in cash and prizes, and everyone who enters will automatically receive a free Swiss Army backpack.

The Idaho Potato Commission (IPC) is now hosting their “Recipe of the Month Photo Contest” on Pinterest, taking full advantage of the site’s ability to showcase pin-worthy food photography and recipe ideas.

Halloween treats don’t always have to be about the candy. With the Idaho Potato Commission’s collection of ghoulish recipes, make this Halloween all about Idaho® potatoes! Easy and creative recipes like Creepy Crawly Idaho® Potatoes and Spooky Spuds add a bit of mystery and magic to mealtime.

Batman and the Avengers may rule the summer popcorn movie scene, but the Idaho Potato Commission’s (IPC) Fearless Field Force superheros reigned once again in the annual Produce Business Marketing Excellence Awards.

Chef Daniel Swift from the Capstone Café at the University of Nevada Las Vegas knows how to get a party started. His recipe for Russet-Wrapped Shrimp Pops took first place honors, and won him $1,500 in the Idaho Potato Commission’s (IPC) “Get the Party Started” recipe contest. Lobster Potato Skins won second place and $550 for Chef David Knickrehm, whose restaurant, Bella Aquila, is located in Eagle, Idaho. For third place and $400, Chef Marcos Rodriquez Caban, on the culinary arts faculty at Universidad de Este Culinary School in Carolina, Puerto Rico, created Idaho® Potato and Chicken Croquettes with Aioli and Spicy Paprika Oil.

For the third consecutive year, the Idaho Potato Commission (IPC) will sponsor the Boise State University (BSU) and University of Idaho (U of I) football teams. Idaho® potatoes will be a major player on the field with significant signage in both Bronco Stadium and the Kibbie Dome as part of the six-year sponsorship.

The Idaho Potato Commission (IPC) is kicking off the 2012 harvest with a new television commercial featuring the Great Big Idaho® Potato Truck and a real Idaho® potato farmer. The humorous spot made its debut on ESPN during Boise State University’s (BSU) first game of the year against Michigan State University on August 31.

The Idaho Potato Commission (IPC) is pleased to announce that Travis Blacker has accepted the position of Industry Relations Director. Blacker will work out of the IPC’s Eastern Idaho office and will focus on building and developing relationships between the IPC and all industry members: growers, shippers and processors.